I read about Kluster a few months ago and happened on the site again today from their new project, knewsroom. After viewing the video on Kluster about what’s been going on with the company, knewsroom makes sense. Kluster’s new tagline is “stop telling people what’s new, and starting asking them what’s next”. Knewsroom is challenging anyone, and giving them the ability (and money!) to create news. How appropriate is this as we hear “crowdsourced” over and over and OVER again.

I still am not sure what kind of service they provide, but I like the idea and it makes sense completely with how we are getting our news and information. My info is pushed to me via Google Reader. The “news” I find, I pass on to my friends and we create our own version of NBC Nightly news. But will this catch on? Will people take the bait and actually try creating some knews? I’m definitely going to keep a close eye on this.